"Movies can change the world. How to be Human certainly does"
- Elliot Grove, Founder of Raindance Film Festival and British Independent Film Awards
Our Slowcooked journey began with our short film, How to be Human which raised 121% of its target through crowdfunding in 30 days and reached over half a million people through online and broadcast interviews. With ambitions to take the message far beyond a short film, we went on to host an industry screening at the British Film Institute to listen to audience feedback and inform the future of the project.
Director Bruno Centofanti and producer/actress Louise Salter were invited to share their journey at international and BAFTA-qualifying film festivals including Sitges Film Festival in Catalonia, Miami International Sci-Fi, Raindance, Encounters and inside The Museum of Mexico City. Not only did the festivals build momentum around the future of the concept but it presented an opportunity to engage with audiences directly. In addition to the offline interactions, the filmmakers volunteered at the refugee camp in Calais and shared their experience through the film's social media in order to humanise the international crisis.
How to be Human secured international distribution on the platform Dust which is renowned for sharing, "the best sci-fi shorts in the universe" with their fan base of over 2.5 million people and has reached over 280K people with audiences demanding to see more. We also produced an immersive version of How to be Human with 3D binaural sound for blind and visually impaired audiences (in collaboration with Royal National Institute of Blind People) and, in doing so, innovated a new way for films to be experienced without being seen.
How to be Human originated as a proof-of-concept short film to demonstrate the expansive world and story potential for a feature or series. The short film's vision attracted a BAFTA and Tony-award winning cast, studio-level crew and a post-production team who worked on Guardians of the Galaxy and X-Men.
The project has now attracted funding to fully develop the feature film, along with a slate of other audiovisual projects under Slowcooked.
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